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Adam Honeysett-Watts is Director of Conservatives in Communications and works in the financial technology sector. He is a former Board Member of UN Women UK and is campaigning for Dame Eleanor Laing MP to become the first woman Conservative Commons Speaker.

You’ve seen the 1970s Saatchi & Saatchi advertisement. “It was a Conservative – Mrs. Pankhurst – who first led the fight for votes for women. It was the Conservatives who first gave all women the vote 50 years ago. It was a Conservative who was the first woman to sit in Parliament. It was the Conservatives who elected the first party leader…”

We can add to that. It was a Conservative who became the first and second woman prime ministers.

Contrary to popular myth, there’s no convention that the Speakership passes from one side of the House to the other. Therefore, another Conservative milestone is achievable: on 4 November, MPs can – and should – elect Dame Eleanor Laing MP as the first woman Conservative Commons Speaker in 650 years.

@eleanor4epping Early start as it’s the #StateOpening of @UKParliament later today! MPs will spend several sitting days debating the content of the #QueensSpeech. Before that gets underway, I recorded this video about my #Speakher campaign. Let me know if you agree. #Eleanor4Speaker🙋🏼‍♀️

The Mother of Parliaments is facing one of her biggest challenges in a century. Brexit is arguably the biggest issue to impact the UK since the Second World War, Suez crisis and invasion of the Falklands. What we need now is an experienced and impartial person in the chair to restore confidence in politics.

Dame Eleanor has an impressive record – as a lawyer, MP and Deputy Speaker for six years – and she has set out a clear vision for the role that will resonate: “We must show respect for each other in Parliament, respect for Parliamentary proceedings and scrutiny, and respect for democracy and the people.”

If you have ideas for the group or would like to get involved please email: info@toriesincomms.org.

This piece was written for our website and has been republished by Politicalite (‘Another Conservative milestone is achievable this November’ – October 14, 2019).

Language matters – get Brexit done and dusted

Adam Honeysett-Watts is Director of Conservatives in Communications and works in the financial technology sector.

For some sections of society, politicians and journalists are among the least trusted professions. While my experiences are largely positive, I understand that frustration. I believe that the UK’s decision to leave the EU presents both with the ideal opportunity to repair that trust by delivering and reporting on the popular point of view.

There are exceptions to every rule and US president Donald J. Trump, UK prime minister Boris Johnson and Italian hopeful Matteo Salvini are them. They understand that the populist and what they see as patriotic PoV demands that politicians place stronger emphasis on national security as well as unique culture and identity, including their respective countries’ Christian heritage. By putting America first, returning sovereignty – by delivering on Brexit, and having sought to control immigration from the Mediterranean Sea – Trump, Johnson and Salvini are, and were, seeking to deliver on the ‘will of the people’. 

I highlight Salvini here (despite his very recent and perhaps temporary exit from Government) as I learned more about him while touring Tuscany and Umbria earlier this year. Yes, to want to move forward – beyond our relationship with the EU – doesn’t equate to being anti-European. I am in no doubt that Brits will continue to holiday, live and work in Europe long after October 31st.

These politicians are increasingly leveraging rallies, social media and alternative channels to push out messages and communicate with their electorates. They’re not doing this to simply keep-up with the changing times but because people are losing faith in the mainstream media.

There have been several occasions where the accuracy and impartiality of some reporting has been called into question such as the coverage of the recent Tory leadership contest and this week’s debate in the House of Commons chamber. I very much support press freedom but would encourage journalists to be extra prudent. As Alastair Stewart tweeted: ‘It becomes increasingly difficult for the public to get their heads around what is happening in our politics if supposedly independent TV reporters keep giving us their views rather than the facts.’ Andrew Marr responded with: ‘Analysis fine, hard questions essential, but our views? Not wanted on voyage.’ I agree with both. In short, the momentum wasn’t behind Rory Stewart, and the loony left, including Labour’s John McDonnell, have said much worse.

Looking ahead, perhaps a general election will present another opportunity for both journalists and politicians alike to fix this disconnect and yes, move forward. Let’s get Brexit done and dusted – instead of further debate and delay – and take the fight to Jeremy Corbyn and Sadiq Khan.

If you have ideas for the group or would like to get involved please email: info@toriesincomms.org.

This piece was written for Politicalite (September 29, 2019). It was syndicated on BrexitCentral (September 29, 2019).

Different journeys, same end destination

Adam Honeysett-Watts is Director of Conservatives in Communications and works in the financial technology sector.

I have written before about my early-life journey from picturesque Beverley – one of the North’s best-kept secrets (and where 59% of voters opted to leave the European Union) – to East Anglia (some 69% voted the same way) where, aged 18 I moved to study politics, including European culture and identity. It is a period of my story which made me develop an understanding for my fellow countrymen’s Euroscepticism.

Yet, sometime during the ensuing decade, I developed a healthy respect for the EU. I attribute this to working in the City and city breaks in European capitals. And so, in 2016, I joined the 79% of South Londoners in Lambeth by voting to remain in the EU. I understand, therefore, why some people, including fellow Tory Reform Group members, questioned my early support and subsequent enthusiasm for Boris Johnson – for he, perhaps more than anyone else involved, advocated for Vote Leave.

Let me set out why I believe our end destination, under Johnson’s leadership, is more important than the journeys we are on – and how I eventually arrived there.

Our relationship with the EU is quite complex. I believed, rightly so, that it is a relationship of such complexity that it cannot be boiled down into one question in a ballot. I also believed – and feared – that a vote on this issue had the potential to split the Conservative Party and the country. Like George Osborne, this was one of those rare occasions when I disagreed with David Cameron because I couldn’t support the call for a referendum on the EU. However, when, in 2015, the Tories unexpectedly achieved a majority, and with no coalition partners to block one, a referendum became inevitable and the campaigns to leave and remain began in earnest.

At that point, I decided to campaign for Conservatives IN. However, the campaign to remain lost and the campaign to leave won. The EU referendum question, while simplistic, was clear. We have since discovered that though leave means quite different things to different people, the decision to leave was made. As such, the discussion moved to how we would build national consensus to deliver on the result of the referendum and help move our country forward.

Except, that didn’t happen. Theresa May made virtually no effort to engage the 48%. This time, as a means of finding consensus, I subscribed to The New European and found myself agreeing with Conservatives for a People’s Vote albeit I prefer the slightly more accurate term ‘confirmatory ballot’. However, Parliament has voted against one and polling indicates that the people do not want one.

One constant throughout these past four years has been the failure of the remain and remoan camp to run an effective operation and win enough support.

There comes a time when we need to accept where we are and recognise the need to move forward and give businesses the certainty they are asking for. Brexit is an important issue, but it should not be an all-consuming and indefinite issue at the expense of other priorities which shape people’s lives. Driven by this pragmatism, it didn’t take much to throw my support behind Johnson – a two-term mayoral winner in Labour London – as the man to take responsibility, own this and make a go of it in the national interest. It is a pragmatism which TRG and other membership organisations should applaud. We need to leverage Johnson’s qualities to win for the nation and shape a better future for all – leavers and remainers alike. After we have reached destination Brexit, we need Johnson’s Conservatives to take on Jeremy Corbyn, Sadiq Khan and the remaining loony left. Our society should be about freedom, individual responsibility and community. It’s time to move on and move forward.

If you have ideas for the group or would like to get involved please email: info@toriesincomms.org.

This piece was written for our website and has been republished by ConservativeHome.com (‘I voted Remain and backed a second referendum. But here’s why I now back Johnson’ – September 10, 2019), The Commentator (‘Brexit: Different journeys, same end destination’ – August 27, 2019) and The Yorkshire Post (‘I voted Remain but now back Boris Johnson over Brexit’ – September 16, 2019). It was syndicated on BrexitCentral (September 10, 2019).

What’s next – an early general election perhaps?

Adam Honeysett-Watts is Director of Conservatives in Communications and works in the financial technology sector.

I recently blogged that Boris Johnson must articulate a detailed vision and appoint a sound team to execute on it. He is doing that – and in the process annoying the loony left and some in the mainstream media.

Like Johnson, Michael Gove studied at Oxford and graduated with an upper-second degree, has written for The Spectator and The Times, lists education among his political interests, co-spearheaded the Vote Leave campaign and ran for Tory leader, twice. While Gove served as education secretary under David Cameron, it is Johnson – as prime minister – who has put improving life chances at the heart of his political agenda. While Johnson is determined to deliver Brexit by Halloween, it is Gove who has been put in charge of overseeing preparations across Whitehall for a no-deal scenario. There are many overlaps between the two gentlemen, not least their overall abilities and most especially their ability to express themselves both orally and via the medium of the pen (or keyboard).

Over the weekend, Johnson revealed (in an op-ed for The Times) that – in addition to previous announcements on education, technology and towns – there will be further investment in the NHS. Plus, he confirmed new upgrades for hospitals and recommitted to improving social care. Gove, meanwhile, defined the purpose of this one nation government in a tweet: “Our most important priority [is] rejuvenating our democracy, strengthening our union and embracing new opportunities”. In other words, the referendum question was clear, as were the pledges made at subsequent European, general and local elections, and therefore the mandate to move forward is without doubt.

During his first days in office – rather than setting off for Brussels – Johnson explored the ‘awesome foursome’ that make-up the United Kingdom of Great Britain and Northern Ireland (UK); taking pit stops in Edinburgh, Cardiff and Belfast. Wouldn’t it be marvellous if, as the Policy Exchange demands, patriots could “display their area’s symbol or county coat of arms, or similar, on their number plate as is the case in many other European countries like Germany and Switzerland”? Simultaneously, our freedom-loving international trade secretary focused her efforts on life outside of the EU, including freeports and new free trade agreements with the US, Australia and New Zealand, among others.

At the time of writing this, Ipsos MORI and YouGov have the Tories on double-digit leads over Labour. In Brecon and Radnorshire, we saw Labour’s parliamentary candidate drop to fourth place and almost lose his deposit. All this indicates a clear Boris bounce and an electorate totally fed-up with Jeremy Corbyn’s ambiguity on the main issue of the day and his dismal failure to tackle anti-Semitism. Therefore, it’s perfectly understandable that two-thirds of voters now want to get rid of Corbyn before the UK goes to the polls again.

What else has Johnson been doing? In terms of protecting our nation and streets, we’ve seen him board HMS Victorious and appoint Johnny Mercer to head the new Office of Veterans’ Affairs as well as a plan to put 20,000 more bobbies on the beat over the next three years. This, combined with the home secretary’s vision to restore public confidence in law and order, should go some way to addressing the surge in gang violence, knife crime and moped theives affecting the capital’s residents, visitors and tourists.

Perhaps Sadiq Khan should’ve spent less time arguing for a second referendum and attacking the president of our closest ally, and more on the issues that impact Londoners. Is it any wonder that his approval ratings have tanked? Cameron and Johnson defeated Red Ken in 2008 and 2012; let’s ensure Johnson and Shaun Bailey – who has put addressing crime at the centre of his mayoral campaign – defeat Corbyn and Khan next year.

In 2018, almost a quarter of a million new homes were built in England – up from 225,000 12-months earlier and more than double the number when Labour was last in power. There have also been significant environmental milestones reached in England with a 90% drop in plastic bag purchases from the big supermarkets compared with just five years ago. As the environment secretary said recently, “We’re calling time on being a throwaway society”. We are investing for the future.

Borrowing from President Bartlett in The West Wing, I’ve asked myself this: ‘What’s next?’ Johnson’s current administration should build on these accomplishments and aspire to go even further in investing for a better future. I say current as, whichever way you look at it, it appears we are headed for an election this autumn.

If you have ideas for the group or would like to get involved please email: info@toriesincomms.org.

This piece was written for The Commentator (August 18, 2019).

Boris set to write our next chapter

Adam Honeysett-Watts is Director of Conservatives in Communications and works in the financial technology sector. 

Before this leadership election got underway, I wrote that the next leader must be able to tell the Tory story – of aspiration and opportunity – and identified Boris Johnson as the person best-positioned to do that.

Having previously supported David Cameron and then Theresa May, I like to think I back winners – at least, in terms of those who reach the top. That said, while the former will be remembered for rescuing the economy – while giving people the power to marry who they love and an overdue say on Europe – the latter, much to my disappointment, has no real legacy. Johnson should avoid repeating that mistake.

His final column for the Daily Telegraph, ‘Britain must fire-up its sense of mission’, was jam-packed with the kind of Merry England (or Merry UK) optimism that we experienced during the Cricket World Cup and that the whole country needs right now: “They went to the Moon 50 years ago. Surely today we can solve the logistical issues of the Irish border”. Quite right.

You’ve guessed it, I’m chuffed that Conservative MPs, media and members supported Johnson’s bid to become our Prime Minister. I’m looking forward to May handing him the keys to Number Ten and him batting for us after three, long years of doom and gloom. Sure, optimism isn’t everything – but it can set the tone. A detailed vision must be articulated and executed by a sound team.

Whichever side you were on before the referendum (or are on now), in the short term, we need to redefine our purpose, move forward with our global partners, unite the UK – and defeat Corbynism.

Mid-term, we should invest further in our national security and technology, improving education and life chances and encouraging greater participation in culture and sport, as well as boosting home ownership. Plus the odd tax cut here and there would be well-advised.

However, we must not put off having debates – for fear of offending – about controlling immigration and legalising drugs, and about funding for health and social care, as well as protecting the environment, for these issues matter and will matter even more in the future.

We should also avoid the temptation to ban political expression, alternative media and sugary foods, and celebrate instead free speech, press freedom and the right to choose.

Again, I look forward to Johnson peddling optimism and hope that people get behind him, because, ultimately, he will write our next chapter – and if we jump onboard and provide support, much more can be achieved by us all working together.

If you have ideas for the group or would like to get involved please email: info@toriesincomms.org.

This piece was written for ConservativeHome.com (July 24, 2019) and has been republished by Politicalite (‘Boris set to write Britain’s next chapter’ – July 24, 2019) and The Commentator (‘Boris brings the sunshine’ – July 28, 2019).

New PM, autumn reception

Adam said:

On behalf of our chair, patrons and directors, I would like to congratulate the Rt Hon Boris Johnson MP on being elected Leader of the Conservative Party and on becoming our next Prime Minister (effective Wednesday, July 24, after PMQs). We wish the incoming No10 communications team well. In addition, we thank the Rt Hon Jeremy Hunt MP for his commitment and applaud his excellent campaign.

It is our intention to invite someone from the new administration to speak at our reception on Wednesday, October 23, which will take place at the Ellwood Atfield Gallery and is sponsored by Built Environment Communications Group (BECG) – one of the top three fastest growing PR consultancies in the UK (PR Week). You can RSVP here.

The next leader must be able to tell the Tory story

Adam Honeysett-Watts is Director of Conservatives in Communications and works in the financial technology sector

On Wednesday, a group of storytellers – who just so happen to be Conservative supporters – met at the Ellwood Atfield Gallery in Smith Square to hear from Katie Perrior about her time in Number 10, and to explore the purpose of, and indeed future for, the Party.

Perrior served as Theresa May’s PR chief right up until when the 2017 election was called (when May was 24 points up in the national polls). And a fascinating story and exchange of ideas it was for the 100 or so guests – in-house and agency PR and public affairs specialists plus current and former special advisors and CCHQ staffers – who turned up for the relaunch of Conservatives in Communications, which Perrior now chairs.

I won’t spill the beans on what was said, but I do want to share some brief thoughts, based on my experiences, as a way of demonstrating the value that those of us in this network can bring to future leadership campaigns and potentially in government.

I was born in Beverley and grew up in Hull, listening to the band Beautiful South. At just six years of age, my mum died of breast cancer, and shortly after my sixteenth birthday while finishing my GCSEs I became an orphan when my dad passed away suddenly. I knew I had a stark choice: to sink or swim. I chose to study – to pursue a career, and to work weekends – so that I could afford to live.

After a much-needed move away from home and positive three years at the University of East Anglia, I jumped on a train to the Beautiful South and began searching for full-time employment – just as signs of a global financial crisis were beginning to emerge. I settled for a life in PR, enhancing the perception of the finance sector and promoting the technology needed to progress it.

Why am I telling you this? The backdrop was an unpopular Tory government under John Major, followed by years in the political wilderness for the Conservatives. And all because of a failure by a succession of people to tell the Tory story of aspiration and opportunity that I knew existed.

In short, the Party didn’t have a convincing narrative and failed to connect with the British electorate which resulted in three consecutive victories for Tony Blair.

Despite the nationalisation of Northern Rock and RBS, and everything else that was happening, David Cameron was unable to secure a majority and ended up forming a coalition with the Liberal Democrats. Whatever your thoughts about those years in power (and mine are positive), there’s no doubt in my mind that George Osborne’s management of the economy, together with strategic and disciplined messaging, helped the Tories to victory in 2015: it was all about, and I apologise in advance, that Long Term Economic Plan.

Confidence in the economy picked up, businesses performed well, and as a result hired new staff, from which I and others subsequently benefited. Fast forward four years and, wow, has the situation reversed. Whichever side you were on before the referendum (or are on now), there’s no doubt in my mind that Brexit is consuming everyone’s time and preventing us from getting on with more important things – and articulating that work.

As the leadership contenders begin to set out their stalls, let’s judge their ability to tell the Tory story – and during that process, where it’s required, I’m sure you’ll see the influence of Conservatives in Communications.

If you have ideas for the group or would like to get involved please email: info@toriesincomms.org.

This piece was written for ConservativeHome.com.