Let’s be optimistic

Adam Honeysett-Watts is Principal Director of Conservatives in Communications

I’m not an overly religious person, however I respect our Christian heritage and identity. While we pause to think about the 250 people killed and hundreds more wounded by suicide bombers in Sri Lanka last Easter, this weekend is generally considered a happy time for Christians – as they believe that Jesus rose from the dead and that his resurrection symbolises that death is not the end. On this Maundy Thursday / National Winston Churchill Day / my birthday – during what is an unusual period in our nation’s history – I urge everyone reading this blog, whether you’re a believer or not, to reflect on this holy message of hope and to inject a bit of optimism into your outlook. As I’ve written countless times before: although optimism isn’t everything – it can make one hell of a difference.

Last summer – or BC (before Coronavirus), more than half of all Tory MPs and two-thirds of Conservative Party members voted for Boris Johnson during the leadership contest. In December, the electorate voted in one Conservative MP for each day of the calendar year. People roundly rejected ‘Project Fear’ and bought into Mr Johnson’s optimistic vision – to ‘get Brexit done’ and focus on the people’s priorities. He’s already delivered on the former and is working on the rest, such as controlling immigration, which is why – four months on – polling finds ratings that have not been seen for a British prime minister since the early days of Blair’s premiership.

Now that he is feeling under the weather – but improving, I reckon we owe it to ourselves to reject ‘Virus Fear’ and to cheer him on. While everyone can do their bit, some have additional responsibilities.

In my opinion, publishers, editors and journalists have a responsibility to educate and entertain. Now, every time someone tunes into the news, logs onto Twitter or picks up a newspaper, all they see is ongoing news about the number of deaths as well as who and how many people have been tested, and whether the heir to the throne is a priority (the answer is: yes); comparisons with other countries; talk about designated survivors; lessons about the UK constitution or lack thereof; speculation about caretaker leaders; and yes, plenty of codswallop from Piers Morgan. I understand that news channels have airtime and newspapers have column inches to fill but there must be a limit.

Further, for many people (politicians, their aides and PRs included), working from home during the lockdown presents an opportunity to spend more time talking to loved ones, friends and family, albeit by Zoom, Houseparty or whatever is the tool the whiz-kids have concocted. I say: embrace it!

Go for a walk and discover something new about your local area. Plan that big vacation to Greece and get into shape for it. I, for one, long for downing a pint of pale ale outside a traditional pub on a hot August day and sipping white wine by the swimming pool in Tuscany. Follow what’s going on with other populist campaigns around the globe, including President Trump vs the former VP Joe Biden – now that Bernie Sanders has finally dropped out – as well as growing support for both Matteo Salvini and the Brothers of Italy as more and more Italians become disillusioned with the EU’s response to managing Covid-19.

And finally, (start or) keep reading. For books, try ‘The Churchill Factor’ by you know who or ‘The Gatekeeper’ by Baroness Fall. For newspapers, it must be The Daily Telegraph and The Yorkshire Post (by the way, do continue to buy them and support the industry). For magazines, try The Spectator and British GQ. And online, try alternative media such as Spiked and Politicalite. Before you know it, we will be back to normal and you’ll be complaining about not making the most of this time and weather.

Every death is tragic, and everything must be done to prevent more, flatten the curve and move forward. It’s why everyone must adhere to the government’s advice: to ‘Stay at home, protect the NHS and save lives’, because, together, we can get through this – and, this summer, we’ll raise a glass to those loved ones we lost before their time and say Cheers! to our future.

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This piece was written for our website and has been republished by The Commentator (‘Let’s be optimistic!’ – April 8, 2020) and Politicalite (‘Despite Coronavirus, let’s be optimistic this Easter’ – April 9, 2020).

Beyond Brexit: unleashing Britain’s potential

Adam Honeysett-Watts is Director of Conservatives in Communications and works in the financial technology sector

‘Get Brexit Done’ is a reasonable enough slogan with which to start this election campaign. But we need to know why the Conservatives want to get Brexit done; how they want to use our new-found freedom; and what it can do to promote democratic and economic repair. The Tories have a good case. Now they need to make it.

Not my words but those of The Spectator’s editor a month after party conference in Manchester.

Despite it taking longer than anticipated, Parliament was eventually dissolved, the Prime Minister met with the Queen and the Conservatives launched their election campaign in Birmingham. The rationale for this was clear: we need to break the impasse so that the government of the day can deliver on the will of the British people. Failure to do so will result in understandable outrage and irreparable damage to trust in politics.

While some people will vote on Brexit alone (Vote for the Tories to get Brexit done; Vote for the Liberal Democrats to stop Brexit one way or another – how democratic!; or Vote for Labour to negotiate yet another deal, hold yet another vote and yet campaign against said deal?), others are looking beyond our relationship with the EU. They are looking for policies which will benefit them and their families as well as businesses, with those priorities based on what matters most to them. 

As demonstrated in their party political broadcast aired last night, the Conservatives understand those priorities to be: strengthening the economy in order to invest in better hospitals, safer streets and improved schools. They have put their weight behind this ambition and in doing so built upon the slogan, packaging it as ‘unleashing Britain’s potential’.

The question becomes – how do you achieve this? I believe the answer lies in a stronger national identity and a common purpose, and that Blue Collar Conservatism offers us a way forward. It is a cause supported by current and former MPs, councillors and activists, the length and breadth of the UK – including poster boys Johnny Mercer (South West), Lee Rowley (Midlands) and Ross Thomson (Scotland). If you missed it on TV, you can – and should – read Lee’s witty yet serious response to the Queen’s Speech on Hansard. Also, if you haven’t seen Simon Jones’ Hansard at the National Theatre starring Alex Jennings and Lindsay Duncan – do; it’s both genius and devastating.

Blue Collar Conservatism is about championing working people and developing an aspirational agenda to benefit the communities that really feel left behind. Working people stand to benefit most from Conservative policies designed to maximise opportunity and empower them to live their lives; better, together. So much is at stake in this election: don’t be tribal – examine the manifestos when published. 

If – OK, when – the Tories win a majority, now that The Brexit Party isn’t challenging the seats they won back in 2017, I expect we’ll hear much more from Mercer et al. Before then, candidates – including no less than 12 supporters of Conservatives in Communications – should be selling this bold plan on doorsteps while warning voters about the alternative: chaos with Jeremy Corbyn and Sadiq Khan pushing for a repeat of two referenda on leaving the EU and breaking up the United Kingdom. No thanks!

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This piece was written for our website and has been republished by Politicalite (‘Beyond Brexit: Unleashing Britain’s Potential – November 14, 2019).

Language matters – get Brexit done and dusted

Adam Honeysett-Watts is Director of Conservatives in Communications and works in the financial technology sector.

For some sections of society, politicians and journalists are among the least trusted professions. While my experiences are largely positive, I understand that frustration. I believe that the UK’s decision to leave the EU presents both with the ideal opportunity to repair that trust by delivering and reporting on the popular point of view.

There are exceptions to every rule and US president Donald J. Trump, UK prime minister Boris Johnson and Italian hopeful Matteo Salvini are them. They understand that the populist and what they see as patriotic PoV demands that politicians place stronger emphasis on national security as well as unique culture and identity, including their respective countries’ Christian heritage. By putting America first, returning sovereignty – by delivering on Brexit, and having sought to control immigration from the Mediterranean Sea – Trump, Johnson and Salvini are, and were, seeking to deliver on the ‘will of the people’. 

I highlight Salvini here (despite his very recent and perhaps temporary exit from Government) as I learned more about him while touring Tuscany and Umbria earlier this year. Yes, to want to move forward – beyond our relationship with the EU – doesn’t equate to being anti-European. I am in no doubt that Brits will continue to holiday, live and work in Europe long after October 31st.

These politicians are increasingly leveraging rallies, social media and alternative channels to push out messages and communicate with their electorates. They’re not doing this to simply keep-up with the changing times but because people are losing faith in the mainstream media.

There have been several occasions where the accuracy and impartiality of some reporting has been called into question such as the coverage of the recent Tory leadership contest and this week’s debate in the House of Commons chamber. I very much support press freedom but would encourage journalists to be extra prudent. As Alastair Stewart tweeted: ‘It becomes increasingly difficult for the public to get their heads around what is happening in our politics if supposedly independent TV reporters keep giving us their views rather than the facts.’ Andrew Marr responded with: ‘Analysis fine, hard questions essential, but our views? Not wanted on voyage.’ I agree with both. In short, the momentum wasn’t behind Rory Stewart, and the loony left, including Labour’s John McDonnell, have said much worse.

Looking ahead, perhaps a general election will present another opportunity for both journalists and politicians alike to fix this disconnect and yes, move forward. Let’s get Brexit done and dusted – instead of further debate and delay – and take the fight to Jeremy Corbyn and Sadiq Khan.

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This piece was written for Politicalite (September 29, 2019). It was syndicated on BrexitCentral (September 29, 2019).

Boris set to write our next chapter

Adam Honeysett-Watts is Director of Conservatives in Communications and works in the financial technology sector. 

Before this leadership election got underway, I wrote that the next leader must be able to tell the Tory story – of aspiration and opportunity – and identified Boris Johnson as the person best-positioned to do that.

Having previously supported David Cameron and then Theresa May, I like to think I back winners – at least, in terms of those who reach the top. That said, while the former will be remembered for rescuing the economy – while giving people the power to marry who they love and an overdue say on Europe – the latter, much to my disappointment, has no real legacy. Johnson should avoid repeating that mistake.

His final column for the Daily Telegraph, ‘Britain must fire-up its sense of mission’, was jam-packed with the kind of Merry England (or Merry UK) optimism that we experienced during the Cricket World Cup and that the whole country needs right now: “They went to the Moon 50 years ago. Surely today we can solve the logistical issues of the Irish border”. Quite right.

You’ve guessed it, I’m chuffed that Conservative MPs, media and members supported Johnson’s bid to become our Prime Minister. I’m looking forward to May handing him the keys to Number Ten and him batting for us after three, long years of doom and gloom. Sure, optimism isn’t everything – but it can set the tone. A detailed vision must be articulated and executed by a sound team.

Whichever side you were on before the referendum (or are on now), in the short term, we need to redefine our purpose, move forward with our global partners, unite the UK – and defeat Corbynism.

Mid-term, we should invest further in our national security and technology, improving education and life chances and encouraging greater participation in culture and sport, as well as boosting home ownership. Plus the odd tax cut here and there would be well-advised.

However, we must not put off having debates – for fear of offending – about controlling immigration and legalising drugs, and about funding for health and social care, as well as protecting the environment, for these issues matter and will matter even more in the future.

We should also avoid the temptation to ban political expression, alternative media and sugary foods, and celebrate instead free speech, press freedom and the right to choose.

Again, I look forward to Johnson peddling optimism and hope that people get behind him, because, ultimately, he will write our next chapter – and if we jump onboard and provide support, much more can be achieved by us all working together.

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This piece was written for ConservativeHome.com (July 24, 2019) and has been republished by Politicalite (‘Boris set to write Britain’s next chapter’ – July 24, 2019) and The Commentator (‘Boris brings the sunshine’ – July 28, 2019).